The Refugee Crisis

According to a study done by the United Nations “by the end of 2021, 89.3 million people were forcibly displaced worldwide as a result of persecution, conflict, violence or human rights violations”.

Our Objective: Create a paradigm shift for middleclass Americans focused on chasing the dollar to how much a dollar can impact the life of a refugee from Venezuela, Syria, and Ukraine.

I had a goal to make something creative with a harsh restriction. Using random objects from my apartment I began making pictures. Loose change was one of my favorite mediums. A mentor suggested creating an image for a cause I care about. So I decided to say something about the world’s refugee crisis.

As I researched people’s struggles from Ukraine and the Middle East. I learned a day’s worth of food for adults costs less than a dollar. I was amazed how little is needed to help this individuals. The ultimate goal of these posters is to help donors realize how cheap it is to help others. We don’t need to make huge financial sacrifices to help refugees. Often, a few dollars can make a world of difference for these unfortunate people.

I think this idea would work well on an Instagram story or as a poster ad.